Trade · Heat Pumps
Get heat pump enquiries from homeowners — not just contract work
Homeowners are Googling heat pump installers daily to claim the £7,500 government grant. We put your name in front of them before the national fitters do.
The opportunity
Heat pumps are the rare bit of green tech homeowners are actively chasing — because the government will knock £7,500 off the bill. The trouble is, when they search, the first names they find are the big national install outfits with a marketing budget. The local MCS-certified installer who'd do a better job is nowhere to be seen.
That's the gap we close. We get you ranking and advertising for the exact searches a homeowner makes the day they decide to go for it — so the grant-backed enquiries land with you, not a call centre two hundred miles away.
£7,500
Grant your enquiries are chasing
High-ticket
One job pays for the marketing
Local
Beat the national install outfits
What homeowners search
Heat Pumps · The real queries
- “air source heat pump installers near me”
- “heat pump grant £7,500”
- “how much does an air source heat pump cost”
- “MCS certified heat pump installer”
- “boiler upgrade scheme installer near me”
- “air source heat pump vs gas boiler”
Right now those searches in your patch are landing on someone else. We fix that.
Why now
Why now: the grant is doing your selling for you
The Boiler Upgrade Scheme currently puts £7,500 towards an air source heat pump for homeowners in England and Wales — a number that turns a 'maybe one day' into a 'let's get quotes this week'. Demand is rising every year as the grant gets better known and gas prices stay high.
But the grant only pays out through an MCS-certified installer. That's your edge over a homeowner trying to DIY it — and it's exactly the reassurance your website and ads need to put front and centre. We build the whole journey around 'certified, local, grant handled for you'.
How we help heat pumps
How we get you
the work.
Three ways we turn heat pumps searches into booked jobs in your phone — take one, take the lot.
01
Web Design
A site that sells the grant, not just the kit
Most heat pump enquiries die on a confusing website. Yours leads with the £7,500 grant, your MCS certification, a rough cost guide and a dead-simple 'book a survey' button — so a homeowner goes from curious to booked in two taps on their phone.
More on Web Design →02
Local SEO
Rank for 'heat pump installer near me'
We build out the pages Google needs to rank you for heat pump searches across your towns, get your Google Business Profile working, and target the grant and 'cost' searches homeowners make while they're weighing it up.
More on Local SEO →03
Google Ads
Top of the page the day they decide
Heat pump jobs are high-ticket, so one booked survey pays for a lot of clicks. We run tight, grant-led ad campaigns that put you above the nationals for high-intent searches — and track every enquiry so you know what a lead really costs.
More on Google Ads →What we build you
Heating engineers, plumbers & renewables installers
- Grant-led homepage — £7,500 and your MCS number front and centre
- A simple cost guide page that answers the first question they ask
- Map-pack rankings for 'heat pump installer near me' in your towns
- 'Book a free survey' enquiry form that lands the lead in your phone
- Google Ads built around grant + cost searches, every call tracked
- Review strategy — heat pump buyers read every one before they commit
FAQ
Heat Pumps questions,
straight answers.
The things heating engineers, plumbers & renewables installers ask before they get us on the case.
Will this work if I only do a few heat pump jobs a year?
That's exactly who it suits. Heat pump installs are big-ticket, so you don't need many — a steady trickle of grant-backed enquiries can be worth more than a diary full of small jobs. We size the spend so it pays from the first install.
I get most of my work through housing contracts — why bother with homeowners?
Contract work is feast or famine and the margins get squeezed. Homeowner heat pump jobs are higher margin, you set the price, and the grant does half the selling. It's a way to balance the books when the contract work goes quiet.
Do you understand MCS and the grant rules?
Enough to build the marketing around them properly — we'll lead with your certification and let you handle the technical side. You stay the expert; we just make sure the right homeowners find you.
More heat pumps
enquiries?
Air Source Heat Pump Installers · North West England & North Wales · Mon–Sat, 8am–6pm
Mon–Sat, 8am–6pm
05 / Get In Touch
Let’s get the
phone ringing.
Quickest way is a call — Joe usually picks up. Prefer we ring you? Drop your details and we'll get back, normally same day.